Do you really know your web3 users?

Product discovery is to understand users' problems and using that knowledge to build a product. In the world of Web3, where anonymity & privacy prevail, how can teams identify user segments & collect relevant data to understand behaviours behind accounts? As we aim to onboard the next billion web3 users, how should we approach activation & growth, considering best practices and emerging trends? This panel will explore strategies for effective product discovery in a privacy-centric ecosystem.